Rowenta Floor Care

2013-2014

Brochure site for France-based vacuum cleaner line.

France-based Rowenta Floor Care wanted a visually stunning brochure site for the launch of their vacuum line in Canada. Faren Agency delivered, with a slick, heavily animated product tour site that puts the goods front and centre.

As usual, a stand-out Home page makes the tone of the site crystal clear to visitors, with CSS-based animation (worked around JS timing) and an Apple-inspired scroll effect.

The rest of the site – especially the product information pages – is packed with interesting animated bits and big, powerful imagery.

As usual, the site is responsive and built on a sturdy core of WordPress.

Home Page - Great, big visuals are the dominant force behind the landing page for Rowenta.
Graph Animation - Scrolling down the Home page, we see some nifty CSS animations that are rendered functionally for mobile devices as well.
Product Features - For larger screens, a hover reveal was the optimal way to show close-up product features. For mobile, the interaction is reconfigured with touch in mind.
3D Slideshow - Why use a simple carousel when you can use (progressively enhanced) CSS to make a 3D version instead? Pair it with a simplified mobile version and you have a pretty cool effect.

For more on the project, check out the case study on Faren Agency's site.

Visit Rowenta's site